SOTX conveys information primarily through electronic communications, which requires you to first register on the SOTX website. To begin receiving “E” notifications, all you need is a current email address. You can easily manage your “E” subscriptions online at www.specialolympicstexas.org and obtain monthly eNews and electronic communications. Once you have registered and are logged in, you will be able to select the emails you wish to receive.
For privacy reasons, SOTX cannot make changes to your account. If you need to change your email address on file, or would like to remove yourself from our mailings, you must make the change. At the bottom of every email communication, there are links to visit the “Subscription Management Page” and “Remove” to make those changes to your account. You may also update your subscription at any time by visiting our website at www.specialolympicstexas.org and clicking the "Registered User Login" link. Contact us at email@example.com for further assistance.
During Chapter Games (Winter Games, Summer Games, Fall Classic), we will use text messaging to notify participants of any weather alerts, schedule changes or other important information.
To receive these alerts, please text the appropriate word to 888777:
Once you have signed up for each Games, you will remain signed up unless you remove yourself from the group by texting STOP to 888777.
We are always looking for stories about the great things happening in the lives of our SOTX family. If you know an athlete, coach or volunteer who has accomplished something extraordinary or is deserving of recognition, please let us know. We want to hear from you! Please email items of interest to firstname.lastname@example.org.
Athletes are at the heart of our movement; therefore, we want to highlight them as much as possible. By completing an Athlete Profile Form and submitting it to the communications department, you can help us accomplish that goal. Athlete profiles are used for eNewsletters and for stories on our website. If you would like to submit an athlete for inclusion on our website or in our eNews, please complete the Athlete Profile Form and submit it, along with a high resolution (3MB or larger) jpg photo of the athlete, to the chapter communications department (email@example.com).
Social media plays an important role in the lives of Special Olympics Texas athletes, coaches, volunteers, families and fans. We would like to invite everyone to join the conversation on Facebook, Facebook Live, Snapchat, Twitter, YouTube and Pinterest.
Join us on Facebook at www.facebook.com/SpecialOlympicsTX.
Follow us on Twitter at www.twitter.com/SOTexas.
Watch YouTube videos at www.youtube.com/specialolympicstexas.
Follow us on Instagram at www.instagram.com/SpecialOlympicsTX.
Follow us on Snapchat at www.snapchat.com/add/so.texas
Follow your area page on Facebook. The link will be "sotx" followed by your area number:
We encourage you to join the conversation by leaving comments, posting pictures, tweeting about your experiences and sharing your thoughts with us. However, social media provides a global stage that knows no bounds and reaches all audiences. We ask that when you do post comments, pictures, tweets, etc., that you do so in consideration of the mission and vision of Special Olympics Texas. All comments are monitored. If comments, photos, tweets, or any other form of online contact with SOTX are not constructive and do not align with the below standards, we will delete any such comment/post and/or ask you to remove it from your page. When commenting or posting material it is important to remember to:
Facebook pages may not be created for SOTX events.
When creating your own or your team’s social media page, we encourage you to be yourself. We have created Special Olympics Texas communities for you to join; you may not use our logo and/or name “Special Olympics Texas” when creating your own personal or team pages and profiles, to avoid confusion over identity and ownership. If a team would like to create a page independent of the SOTX page, please follow the guidelines for logo usage and trademark policies available in this section.
We hope that you will join our social media community. As friends of Special Olympics Texas, we ask for your help in monitoring pages and alert us to content that may be inconsistent with the SOTX mission, so that we can continue to protect our organization and athletes. Please email firstname.lastname@example.org if you have questions or see anything inappropriate or disrespectful on our pages or on pages of others.
It is critical that you use appropriate terminology when speaking about Special Olympics Texas. In doing so, you help us educate the public and reinforce our organization’s brand. Please notify the Communications Department of all media interviews and speaking opportunities prior to completion. We can then provide you with the most up-to-date information about SOTX to ensure we are communicating a consistent message.
Every athlete and volunteer who participates in Special Olympics gives his or her permission to be photographed and to have those photographs reproduced by Special Olympics in its promotional pieces. The permission is included on the Athlete Medical Form and the volunteer registration forms.
The athlete wording is as follows: In permitting the athlete to participate, I am specifically granting permission to you to use the name, likeness, voice and words of the athlete in television, radio, films, newspapers, magazines, other media and in any form not heretofore described for the purpose of advertising or communicating the purposes and activities of Special Olympics and in appealing for funds to support such activities.
The volunteer wording is as follows: As a volunteer member of Special Olympics Texas, I agree to grant Special Olympics permission to use my likeness, voice and words in television, radio, film or in any form to promote the activities of Special Olympics.
Our brand is our reputation, a reputation shared by all of the programs within Special Olympics. This reputation exists in the hearts and minds of the public and our stakeholders. Our reputation is informed primarily by what we do but it is also influenced by what and how we communicate.
Guidelines have been created to consolidate and strengthen the existing Special Olympics brand worldwide in line with the objectives of the Special Olympics strategic plan. The guidelines balance our collective need to achieve greater recognition through a unified approach with the individual need to create appropriate diversity for distinct audiences, territories and communication channels.
This section of the SIG introduces you to the basic building blocks of our visual identity such as our mark, color and typography. By using this guide, we can create a consistent house style that is unified while having the flexibility to create diverse messages. Anything new that is printed with the SOTX logo must use the new logos.
All previous versions of the logos, including those with the teal color, were to be completely phased out by the end of 2015.
Use of the logo requires that you submit a Logo Usage Application for each use of the logo. Do not reproduce the logos in the SIG. A logo will be provided to you or your vendor electronically in the correct format upon approval of the application.
(Standard Version: the best option for general use where space may be restricted.)
The convention for websites and emails is that the symbol appears in the top left corner. This lock-up may also be used in situation where the mark must be placed on the left side of an item - e.g. Envelopes.
The symbol is a universal element of the visual idenity and is used on all communications. The official symbol may only be used on its own if the full official logo also appears somewhere in the publication as well.
Two Color Versions
Type in grey/symbol in red
Type in black/symbol in red
One Color Versions
Grey (Pantone® 418)
Red (Pantone® 186)
White (on a dark background or approved photographic images)
Ubuntu is the preferred typeface of Special Olympics. It should be used for informational communications produced by Special Olympics. In the official logo, "Texas" appears in the Ubuntu Bold Italic.
Ubuntu is a free font and may be downloaded online at font.ubuntu.com. There are several weights and variations available (light, Medium, Bold, Italic, etc.)
You must complete a Logo Usage Application for team shirts/uniforms, but the new branding guide is now allowing for more flexibility with the team logo.
When creating team shirts/uniforms, a lock-up can be provided that gives primacy to the team name. This acknowledges the importance of local teams within Special Olympics and facilitates the creation of distinct team identities for games within a program. Teams are encouraged to use the layout/designs above.
For all questions regarding team logos, please contact the Communications department at email@example.com.
The Special Olympics logo is the official trademark of the worldwide Special Olympics program. The logo is registered with the U.S. Patent Office and in many other countries around the world. Use of this logo may only be granted by Special Olympics, Inc. Headquarters, or its duly authorized agents. (Chapter Programs accredited by Special Olympics, Inc. Headquarters are considered authorized agents to authorize logo use within the geographic boundaries of their programs. Therefore, logo designs and uses must be approved by the chapter communications department. The application for logo usage is included in this section.)
The trademark symbol ® on the logo must appear in a legible size, and in its proper position as shown on the following page. This is to protect the logo’s trademark registration and to prevent individuals and organizations from using it without the express permission of the Special Olympics organization.
The “Olympic Rings” are five interconnected circles which form the official logo of the International Olympic Committee.
The Olympic Rings may not be used in any way by any Special Olympics program.
The usage is expressly forbidden under Special Olympics, Inc.’s agreement with the International Olympic Committee.
This crisis communications plan provides Special Olympics Texas standards for communication within the organization and between the organization, the media and the public in the event of an emergency situation. The purpose of this plan is to give guidelines for communicating during an emergency that protect those involved as well as the organization. Special Olympics Texas has an excellent image in the community. It is the organization’s intent to protect and preserve that image along with the integrity of the movement during any emergency or crisis situation.
Please familiarize yourself with the Crisis Communications Plan. Should an emergency, disaster or crisis occur during or associated with Special Olympics Texas, please take the following steps:
There are two major kinds of crisis, the sudden crisis, which we are all most familiar with, and the smoldering crisis.
Sudden crisis situations could include:
Smoldering crisis situations could include:
Smoldering crises are always in the air. It is the responsibility of all Special Olympics Texas staff to uphold the policies and procedures of the organization to help alleviate such situations. At all times, Special Olympics Texas staff and volunteers should be mindful of situations that could escalate, and address them with appropriate Crisis Communication Team members.